COURSE CONTENT
What is communication?
Instagram Algorithm: What is it and how does it work? Tips to understand and master it.
Identity. The importance of having a logo and defining the visual identity.
Definition of target audience. The golden rule of communication.
Knowing the competition: the importance of knowing the differential of your enterprise.
Humanization of the project.
Storytelling: what it is and how to use it to sell.
Instagram communication resources
Biography: How to optimize it.
Stories: how to use them, when and why.